MASTER 

NEGATIVE 
NO.  94-821 83- 13 


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Author: 


Sphinx  Club,  New  York 


Title: 


The  Sphinx  Club, 
New  York 

Place: 

[New  York] 

Date: 

[1 922?] 


MASTER    NEGATIVE   # 


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Sphinx  club,  A^ew;  Yorh. 

...  The  Sphinx  club,  New  York.     [New  York,  M.  B. 
Brown  printing  &  binding  co.,  *40i§]    cl9£2?3 

fi  y.  f,  7-30  \f.,  \  \.  incl.  mounted  port,    mounted  pi.    30"". 
List  of  officers  and  members,  constitution,  etc. 


1.  Advertising — Societies. 

Library  of  Congress 
Copyright    A  416542 


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SPHINX    CLUB 

NEW  YORK  CITY 
ORGANIZED  1896 


OFFICERS  OF  THE  SPHINX  CLUB 
Season  of  1921-1922 

President 

R.  F.  R.  HUNTSMAN 


Vice-Presidents 


PRESTON  p.  LYNN 
GEORGE  ETHRIDGE 


Secretary 

THOMAS  A.  BARRETT 


CLARKSON  COWL 
DAN  A.  CARROLL 


Treasurer 

F.  ST.  JOHN  RICHARDS 


Executive  Committee 

W.  R.  HOTCHKIN 
SAMUEL  MOFFITT 

coRBETT  McCarthy 

E.  D.  GIBBS 


ROGER  J.  ODONNELL 
W.  W.  HALLOCK 
COLLIN  ARMSTRONG 


Membership  Committee 

HARRY  HOYT  GOOD,  Chairman 


GEORGE  J.  AUER 
M.  M.  GILLAM 
W.  W.  HALLOCK 


S.  E.  LEITH 
JOHN  H.  HAWLEY 
RICHARD  S.  WOOD 


Speakers  Committee 

COLLIN  ARMSTRONG.  Chairman 


JOHN  IRVING  ROMER 
JOSEPH  P.  DAY 
WILLIAM  A.  THOMSON 


W.  F.  CROWELL 
NATHAN  H.  SEIDMAN 
WILLIAM  T.  MULLALLY 


Publicity  Committee 

CHARLES  CAPEHART.  Chairman 

F.  W.  ANDERSON  R.  S.  WOOD 

JAMES  WRIGHT  BROWN  EDWARD  L.  BERNAYS 

JAMES  O'FLAHERTY.  Jr.  JAMES  C.  DAYTON 

B.  H.  BADANES 


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THE  SPHINX  CLUB 

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THE  Sphinx  Club  is  primarily  an  advertising  association,  composed 
of  men  who  are  in  the  advertising  profession,  either  as  creators  of 
advertising,  sellers  of  advertising  r.pace,  purchasers  of  advertising 
space,  or  members  of  firms  that  do  advertising.     The  last  qualification 
admits  many  business  men  who  are  not  actually  members  of  the  adver- 
tising craft. 

This  club  was  organized  in  1896,  for  the  purpose  mainly  of  bringing 
together,  in  a  social  way,  men  who  do  business  together,  in  buying  and 
selling  advertising,  so  that  they  might  get  acquainted  and  know  each 
other,  as  they  can  rarely  do  when  they  never  meet  except  when  doing 
business  together.  It  is  an  unwritten,  but  never  broken  law  of  The 
Sphinx  Club,  however,  that  business  shall  never  be  done  or  discussed 
among  members  and  guests  at  Sphinx  Club  dinners. 

In  this  manner  Sphinx  Club  dinners  have  been  invaluable  in  pro- 
moting friendships  among  business  men,  as  well  as  in  spreading  the 
gospel  of  "Honesty  in  Advertising,"  the  motto  of  the  club  since  its 
organization.  It  is  the  invariable  experience  of  members  and  their 
guests  that  every  evening  at  a  Sphinx  Club  dinner  sends  one  away  with 
new  ideas  to  apply  to  the  betterment  of  his  business  and  new  inspiration 
for  larger  personal  development. 

The  Sphinx  Club  is  distinguished  from  other  advertising  clubs 
because  it  is  primarily  a  dining  club,  its  members  meet  at  dinners  held 
once  a  month  during  the  busy  seven  months  of  the  year. 

Six  Sphinx  dinners  are  held  for  men  exclusively — members  and 
guests.  Speakers  are  invited  who  can  speak  interestingly  and  authori- 
tatively on  advertising  and  selling  topics,  or  on  some  other  topic  in 
which  the  members  may  be  vitally  interested.  The  roster  of  Sphinx 
Club  speakers  includes  the  best  brains  of  the  advertising  and  publishing 
business. 

The  seventh  dinner  of  the  Sphinx  Club  year  is  "Ladies*  Night," 
which  has  come  to  be  one  of  the  most  notable  dinners  and  entertain- 
ments of  New  York  social  life.  To  this  dinner  are  invited  the  wives 
and  fair  friends  of  the  members  and  guests. 

Not  only  is  the  dinner  remarkable  for  gastronomic  excellence,  but 
the  entertainment  is  always  elaborate  and  original,  and  a  dance  usually 
accompanies  the  other  entertainments.  An  invitation  to  the  Sphinx 
Club's  "Ladies'  Night"  Dinner  is  considered  to  be  one  of  the  prizes  of 
the  New  York  social  season. 

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When  the  Sphinx  Club  was  organized  in  1896  it  had  a  membership 
limited  to  thirty  members.  This  was  soon  found  to  be  a  bar  to  develop- 
ment, and  today  there  are  over  four  hundred  members  of  the  Club, 
and  there  is  no  desire  to  force  a  larger  membership.  However,  it  is 
vital  to  the  life  of  the  Club,  and  to  maintain  its  position  as  the  associa- 
tion of  the  best  brains  in  the  advertising  fraternity,  that  men  who  arc 
doing  important  and  successful  work  in  advertising,  and  who  are  paying 
all  or  part  of  large  advertising  bills,  shall  be  invited  to  become  members 
of  The  Sphinx  Club.  While  it  is  the  privilege  of  all  members  to  suggest 
names  of  men  who  they  think  should  belong  to  the  Club,  it  is  under- 
stood that  no  man  shall  be  invited  to  join  The  Sphinx  Club  until  his 
qualifications  shall  be  passed  upon  by  the  membership  committee. 

Thus  any  man  who  is  invited  to  join  the  Club  will  realize  that  the 
invitation,  through  the  official  committee,  comes  to  him  from  the  entire 
Club. 


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CONSTITUTION 

I 

The  name  of  this  Club  shall  be  "The  Sphinx  Club." 

II 

The  objects  of  the  Club  are : 

To  acquire  and  disseminate,  through  the  interchange  of  ideas,  a  clearer 
understanding  of  the  problems  of  advertising  and  the  betterment  of 
advertising. 

Ill 

By  betterment  of  advertising  is  meant  the  betterment  of  advertising  in 
the  abstract.  No  member  will  be  requested  or  required  to  furnish  any 
information  concerning  advertising  in  the  concrete;  nor  shall  members 
of  the  Club,  as  a  Club,  originate  or  further  any  action  or  plan  what- 
ever, which  may  antagonize  the  outside  interests  of  other  members  of 
The  Sphinx  Club. 

IV 

Members  in  joining  bind  themselves,  therefore,  to  nothing  but  the 
payment  of  their  dues,  loyalty  to  the  Constitution  and  By-Laws,  and 
the  furtherance  of  good  fellowship  among  the  members. 


Anybody  is  eligible  for  membership  who,  in  the  opinion  of  the  Executive 
Committee,  can  contribute  in  any  way  to  the  objects  the  Club  has  in 
view. 

VI 

No  member  shall  use  the  name  of  the  Club  for  the  purpose  of  promoting 
private  interests,  or  in  any  other  way  which  may,  in  the  opinion  of  the 
Executive  Committee,  be  unworthy  of  or  derogatory  to  the  status  of 
the  Club. 

VII 

Any  alteration  of  this  Constitution  shall  be  made  only  at  the  annual 
meeting,  and  only  by  two-thirds  vote  of  the  members  present. 

VIII 

The  officers  of  this  Club  shall  consist  of  a  President,  a  Vice-President, 
a  Secretary,  a  Treasurer,  who,  together  with  seven  (7)  other  members 
of  the  Club,  shall  constitute  the  Executive  Committee,  upon  whom 
shall  rest  the  management  of  the  Club.  The  organization  of  the  Club 
shall  be  the  organization  of  the  Executive  Committee. 

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The  annual  meeting  shall  be  held  on  the  second  Tuesday  of  April  of 
each  year,  at  which  meeting  the  annual  election  of  officers  shall  take 

place. 

X 

The  resident  membership  fee  shall  be  twenty-five  dollars  ($25.00)  and 
shall  be  paid  at  the  time  the  application  for  membership  is  presented. 
The  annual  dues  for  each  member  shall  be  ten  dollars  ($10.00),  payable 

in  advance. 

XI 

The  non-resident  membership  fee  shall  be  ten  dollars  ($10.00),  and  shall 
be  paid  at  the  time  the  application  for  membership  is  presented. 
The  annual  dues  of  non-resident  members  shall  be  five  dollars  ($5.00). 
payable  in  advance. 

XII 

All  amendments  to,  changes,  or  alterations  of,  the  Constitution  shall 
be  proposed  in  writing  at  the  meeting  preceding  the  annual  meeting, 
and  the  Secretary  shall  notify  in  writing  the  entire  membership  of  the 
Club  of  the  proposed  amendment  to,  or  change  of,  the  Constitution. 

XIII 

Only  members  present  shall  have  a  vote  at  the  annual  meeting  and  no 
vote  by  proxy  shall  be  accepted. 

XIV 

All  orders  placed  for  the  Club  exceeding  the  value  of  twenty-five  dollars 
($25.00),  shall  be  given  in  writing  and  signed  by  the  Treasurer,  and  the 
President  or  Vice-President. 

XV 

The  Treasurer  shall  submit  a  balance  sheet  for  the  inspection  of  the 
Club  at  the  annual  meeting,  said  balance  sheet  having  previously  been 
audited  and  approved  by  the  Executive  Committee. 

XVI 

It  shall  be  unlawful  for  an  officer  or  the  officers  of  the  Club  to  create  an 
indebtedness  in  the  name  of  the  Club,  beyond  the  amount  in  the  Treasury 
of  the  Club,  without  the  sanction  of  the  Executive  Committee. 

XVII 

By-laws  for  the  further  guidance  and  government  of  the  Club  may  be 
made,  when  not  in  conflict  with  any  provision  of  the  Constitution,  by 
a  majority  vote  of  the  members  present  at  any  annual  meeting. 

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The  President  shall  preside  at  all  meetings  of  the  Club  and  shall  perform 
the  duties  usually  incumbent  upon  the  presiding  officer. 

II 

The  Vice-President  shall,  in  the  absence  of  the  President,  perform  the 
duties  of  the  President. 

Ill 

The  Secretary  shall  keep  full  and  accurate  records  and  minutes  of  the 
transactions  of  the  Club  and  perform  all  other  duties  usually  incumbent 
upon  the  Secretary. 

IV 

The  Treasurer  shall  receive  all  moneys  of  the  Club,  issue  receipts  in  the 
name  of  the  Club,  keep  a  true  and  just  account  of  the  same  and  dis- 
burse them,  upon  the  order  of  the  Executive  Committee. 


It  shall  be  the  duty  of  the  Executive  Committee  to.  transact  all  the 
business  of  the  Club,  not  otherwise  provided  for  in  the  Constitution 
or  in  the  By-Laws. 

VI 

The  Club  shall  hold  regular  monthly  meetings  on  the  second  Tuesday 
of  October.  November,  December.  January.  February,  March,  and 
April,  or  at  other  times  at  the  discretion  of  the  Executive  Committee. 

VII 

Any  person  desiring  to  become  a  member  shall  make  written  applica- 
tion, endorsed  by  a  member  of  the  Club. 

VIII 

All  applications  for  membership  shall  be  referred  to  the  Executive 
Committee,  and  shall  be  favorably  acted  upon,  unless  more  than  two 
members  of  said  Committee  object  to  the  admission  of  the  applicant. 

IX 

Committees,  special  or  standing,  may  be  created  by  the  Club  at  any 
regular  meeting,  by  vote  of  the  majority  of  the  members  present. 

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All  elections  of  officers  shall  be  by  secret  ballot  upon  nominations  made 
in  opening  meeting. 

XI 

All  officers  shall  be  elected  for  the  term  of  one  year,  or  until  their  suc- 
cessors shall  have  been  chosen. 

XII 
No  officer  shall  receive  any  salary  for  his  services. 

XIII 

Throughout  the  deliberations  of  this  Club,  when  not  otherwise  pro- 
vided for  in  the  By-laws,  the  Cushing's  Rules  of  Order  shall  govern. 

XIV 

Any  member  of  this  Club  may  prefer  charges  against  any  other  member 
or  members  of  the  Club,  at  any  regular  meeting  of  the  Club,  and  after 
being  duly  notified  of  said  charges,  said  member  or  members  may  be 
expelled  from  the  Club  by  a  two-thirds  vote  of  the  members  present  at 
the  next  regular  meeting. 

XV 

These  By-laws  may  be  amended  or  changed  at  any  regular  meeting  of 
the  Club,  by  a  two-thirds  vote  of  the  members  present,  provided,  how- 
ever, that  all  amendments  to,  or  changes  of,  these  By-laws  shall  be 
presented  at  a  previous  regular  meeting. 

XVI 

Members  joining  during  the  year  shall  pay  the  full  amount  of  the  an- 
nual dues  if  elected  to  membership  previous  to  the  January  meeting, 
or  one-half  only,  if  elected  to  membership  after  the  January  meeting. 

XVII 

Any  member  in  arrears  for  annual  dues  or  dinner  dues  longer  than 
thirty  days  shall  be  suspended  and  stand  suspended  until  such  members 
pay  up  in  full.  Any  member  in  arrears  for  over  sixty  days  may,  by  a 
two-thirds  vote  of  the  members  present,  be  expelled,  but  before  the  vote 
of  such  expulsion,  the  member  shall  be  invited  to  explain  his  conduct 
personally  or  in  writing. 

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1                          PRESIDENTIAL  CHRONOLOGY                          | 

t                  M.  M.  Gillam 1896-98                   ^ 

r                  Artemas  Ward 

1898-99                   = 

=                  Geo.  P.  Rowell 

1899-1900                   = 

=                  Herbert  B.  Harding  . 

1900-01                    = 

E                   George  H.  Daniels 

1901-05                   = 

=                  Frank  Presbrey 

1905-06                   = 

=                  F.  James  Gibson 
S                  Robert  Frothingham 

1906-07                   = 
1907-08                   3 

jj                 Samuel  Brill 

1908-09                   >- 
1909-10                  i 

=                   Philip  A.  Conne 

=                  W.  R.  Hotchkin 

1910-11                   = 

r                  George  B.  Van  Cleve 

1911-12                   = 

=                  Collin  Armstrong 

1912-13                   = 

=                  E.  D.  Gibbs      . 

1913-14                   = 

=                  Henry  C.  Brown 

1914-15                   = 

=                   Preston  P.  Lynn 

.      1915-18                   = 

'^                  George  Ethridge 

1918-20                   S 

2                  R.  F.  R.  Huntsman  . 

1920-21                    g 

=                 R.  F.  R.  Huntsman  . 

1921-22                   = 

S                                                                                                                                                          2 

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~                                                                            ••                                                                            ~ 

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ENTRANCE  FEES 


Resident  Members 
Non-Resident  Members 


$25.00 
10.00 


(War  Tax  10%  to  be  added) 


A  check  for  entrance  fees  and  annual  dues  should  always  accompany 
application  for  membership,  which  will  be  returned  if  applicant  is  not 
elected. 

A  resident  member  is  one  whose  principal  place  of  business  is  New 
York  City,  irrespective  of  his  place  of  residence. 

A  non-resident  member  is  one  whose  principal  place  of  business  and 
residence  are  outside  of  New  York  City. 


ANNUAL  DUES 


Resident  Members 
Non-Resident  Members 


$10.00 
5.00 


Annual  dues  are  payable  October  1st,  when  the  Club  year  begins. 


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RESIDENT  MEMBERS 

ADAMS,  D.  C,  Jr. Automobile  Adv.  Mgr..  Brooklyn  Standard 

Union,  Brooklyn 

AHERN  HA World  Wide  Advertising  Corporation.  1  West 

34th  St.,  New  York 

AIMONE,  RAIMONDO  C.     .     .     .     The  Aimone  Galleries,  42-44  East  49th  St.. 

New  York  City 

ALEXANDER.  HERMAN      .     .     .     Editor  New  Yorker  Herold,  22  North  William 

St..  New  York 

ALLISON,  WERNER  S Sales  Dept.,  National  Biscuit  Co..  409  West 

ISth  St..  New  York  City 

ANDERSON,  F.  W Root  Newspaper  Association,  239  West  39th 

St..  New  York 

ANDREWS,  BARRETT     ....     The  Dorland  Agency.  Inc.,  9  East  40th  St.. 

New  York  City 

APPEL,  ALEXANDER      ....     Attorney,  27  Cedar  St.,  New  York  City 

APPEL,  JOSEPH  H Director  of  Publicity  for  the  John  Wanamaker 

Stores.  New  York  and  Philadelphia 

ARMSTRONG,  COLLIN   .         ...     Chairman,  Board  of  Directors,  William  T. 

MuUally,  Inc.,  198  Broadway.  New  York 

ATWATER,  THERON  S Pres.  Hahne  &  Co..  Newark.  N.  J. 

AUER  GEORGE  J.      .....     c/o  N.  Y.  American.  1834  Broadway.  New 

York  City 

BADANES,  B.  H Advertising  Manager.  Liggett's  Drug  Stores. 

Liggett  Bldg.,  42d  St.  and  Madison  Ave., 
New  York 

BALL,  J.  0 81  Oakwood  Ave.,  Bogota,  N.  J. 

BALLOU,  JOHN  T.,  Jr F.  Loeser  &z  Co.,  Brooklyn,  New  York 

BARBOUR,  WILLIAM  McK.      .     .     Director  of  Advertising,  New  York  Globe,  73 

Dey  St.,  New  York 

BARRETT.  THOS.  A Business   Manager   American   Agriculturist, 

461  Fourth  Ave,,  New  York 

BATES,  WILFRED  C Vice-Pres.,  Fralick  &  Bates,   Inc.,   Tribune 

Bldg..  New  York 

BEACH,  HENRY  M New  York  Evening  Post,  20  Vesey  Street, 

New  YcM-k 

BECKWITH.  J.  T Beckwith  Special  Agency.  World  Building 

BERNAYS,  EDWARD  L 9  East  46th  St..  New  York 

BERTINE.  HARRY  B John  Wanamaker.  New  York 

25 


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RESIDENT  MEMBERS— Continued 

BLACKALL,  FREDERICK  S.     .     .     President  Taft-Pierce  Company.  Woolworth 

Bldg.,  233  Broadway,  New  York 

BLOCK,  PAUL Inc..  Publisher  and  Publishers'  Representa- 
tives, 95  Madison  Ave..  New  York 

BLOOMINGDALE.  SAMUEL  J.       .     Bloomingdale  Bros..  Inc..  S9th  to  60th  Sts.. 

Lexington  to  Third  Aves..  New  York 

BLUM.  EDWARD  C Abraham  &  Straus,  Inc..  Brooklyn.  New  York 

BOTHWELL  J.  W President  The  De  Vinne  Press.  395  Lafayette 

St.,  New  York 

BOWSER,  SEWARD  L Director.  John  Wanamaker  Foundation,  John 

Wanamaker,  New  York 

BRILL.  SAMUEL Brill  Brothers.  1619  Broadway.  New  York 

BROMFIELD.  P.  B Bromfield  &  Company,   45  West   34th  St., 

New  York 

BROWN,  DAVISON,  Jr N.  Y.  Evening  Journal.  2  Columbus  Circle. 

New  York  City 

BROWN.  JAMES  WRIGHT  .     .     .     The  Editor  and  Publisher.  1117  World  Bldg., 

New  York 

BROWN,  RUSSELL  A Lord  &  Taylor.  5th  Ave.  and  38th  St..  New 

York 

BUDD    lOHN President  The  John  Budd  Company,   9-11 

'  -^  East  37th  St..  New  York 

BULLOCK,  WILLIAM  STARR  .     .     President  Securities  Service.  20  Broad  St.. 

New  York 

BUNNELL,  WALTER  E W.  H.  H.  Hull  &  Co..  154  Nassau  St..  New 

York 

BURNS.  THOS.  F N.  Y.  Evening  Mail.   25  City  Hall  Place. 

New  York  City 

BUTTER  WORTH,  BENJAMIN  T.  .     Advertising  Manager  New  York  Times.  New 

York 

CALDWELL,  EDWARD  C.    .     .     .     John  Wanamaker.  New  York 

CAPEHART.  CHARLES    ....    Capehart-Carey  Corporation.   Times  Bldg.. 

New  York 

CARRERE.  J.  MAXWELL     ...     .     136  East  22d  St..  N.  Y. 

CARRINGTON.  OMAR  H.    .     .     .     Advertising  Manager  Metropolitan  Magazine. 

432  F<Hjrth  Ave..  New  York 

CARROLL.  DAN.  A Special  Newspaper  Advertising  Representa- 

tive.  150  Nassau  St..  New  York 

CASLER.  HOWARD  W Assistant  to  Vice-President.  New  York  Tele- 
phone Company.  15  Dey  St..  New  York 


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RESIDENT  MEMBERS— Continued 

CHISHOLM,  HUGH  J Oxford  Paper  Company,    200    Fifth    Ave.. 

New  York 

CHIVERS.  ARTHUR  B c/o  S.  S.  Koppe  &  Co.,  503-504  Times  Bldg.. 

New  York  City 

CLARK.  DAVID  H Genl  Mgr..  Bell-ans.  Orangeburg.  N.  Y. 

CLARK.  HARRY  H C.  Kenyon  Co..  754  Pacific  St..  Brooklyn, 

CLEARY.  THOMAS The  Brooklyn  Daily  Eagle.  Room  305,  World 

Bldg..  New  York  City 

CLEVELAND.  NEWCOMB    .     .     .     Vice-President.  The  Erickson  Co.,  381  Fourth 

Ave.,  New  York 

COHEN.  PHILIP  F Vice-President,  The    United    Retail   Candy 

Stores,  202  Harris  Avenue,  Long  Island 
City.  L.  I. 

COLLIER.  BARRON President  Street  Railways  Advertising  Com- 
pany. 220  West  42nd  St..  New  York 

COLTON.  WENDELL  P 165  Broadway.  New  York 

COLWELL.  WORTH President,   Rowland    Advertising  Company. 

Inc..  Fisk  Building,  Broadway  &  57th  St., 
New  York 

CONE.  FREDERICK  H Treasurer.  Andrew  Cone  General  Advertising 

Agency.  Tribune  Building.  New  York 

CONKLIN.  THOS.  E Secretary  and  Treasurer  Verree  &  Conklin. 

Inc..  300  Madison  Ave..  New  York 

CONNE,  P.  A Vice-President  Saks  &  Company.  New  York 

COOKE.  H.  H William  Green — A  Corporation — ^Printing  and 

Advertising.  627  West  43d  St..  New  York 

CORMAN.  S.  WILBUR      ....     Th^  Corman  Company.   19  West  44th  St.. 

New  York 

COWL.  CLARKSON James  A.  Hearn  &Z  Son.  Inc.,  West  14th  St.. 

New  York 

COWPERTHWAIT.  WALTER  B.     .     Cowperthwait  &z  Sons.   193-205  Park  Row. 

New  York 

CROWELL.  W.  F Gen.  Publicity  Manager.  New  York  Telephone 

Company.  15  Dey  St..  New  York 

DANIEL,  CHARLES Business  Manager  New  York  Review.   121 

West  39th  St.,  New  York 

DANIELLS,  ALLAN  L Manager  of  American  Branches,  Robt.   H. 

IngersoU  &Z  Bro.,  30  Irving  Place,  New 
York  City 

DAVIS,  HOWARD New  York  Tribune,  154  Nassau  St.,  New  York 

27 


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RESIDENT  MEMBERS— Continued 

DAY.  JOSEPH  P President.  Broadway  Subway  &  Home  ^- 

oughs  Car  Advertising.  67  Liberty  St.. 
New  York 

DAYTON  JAMES  C Publisher.     New     York    Evening    Journal, 

2  Columbus  Circle.  New  York 

DEUTE,  A.  H Borden  Company.  350  Madison  Ave..  New 

York 

DEW  ART  WILLIAM  T Vice-President  and  General  Manager  of  Frank 

A.  Munsey  Company.   280  Broadway. 
New  York 


DICKIE.  H.  A.   .     .     . 
DODD.  CHARLES  F.  , 
DOUGLAS.  H.  HENRY 
DOWNEY,  JAMES  T. 
DUGGAN.  JOHN  F. 


EASTMAN.  LEE  J. 


EDDY.  CHAS.  H. 


ELLIOTT.  CLINTON 


ERICKSON.  A.  W. 


ERSKINE.  RALPH  C. 


ETHRIDGE.  GEORGE 


EVANS.  DAVID  G. 


EVERETT,  HERBERT 


FICKLING.  W.  IRVINE 


FINNEY.  FRANK 


.     Secretary  Trade  Associations.  8  West  40th  St.. 
New  York  City 

,     Genl    Mgr..     Brooklyn    Standard    Union. 
Brooklyn.  N.  Y. 

.     Morse    International    Agency.    449    Fourth 
Ave..  New  York 

.     Vice  Pres..  Street  Railways  Adv.  Co..   220 
West  42nd  St..  New  York  City 

.     General  Manager  Gimbel  Brothers.  New  York 


FITZPATRICK.  WILLIAM  A. 


FULLER.  C.  W. 


President.  Packard  Motor  Car  Company  of 
New  York,  1861  Broadway.  New  York 

200  Fifth  Ave..  New  York 


Street  Car  Advertising.  8  West  40th  St..  New 
York 

President  The  Erickson  Company.  381  Fourth 
Ave..  New  York 

Pres.  Erskine  Danforth  Corp..  2  West  47th 
St..  New  York  City 

George  Ethridge  Company.  Madison  Square 
Building,  25  East  26th  St..  New  York 

10  East  43rd  Street.  New  York  Qty 


.     Creskc-Everett.  Inc..  Aeolian  Bldg..  New  York 
.     36  Arlington  Place.  Rockvillc  Centre.  L.  I. 


President   Street   &   Finney.    171    Madison 
Ave..  New  York  City 


The  Standard  Union.  Brooklyn.  N.  Y. 
Photoplay  Magazine,  25  West  45th  St..  N.  Y. 


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RESIDENT  MEMBERS— Continued 

GERSON.  LOUIS  JAY       ....     "Brookdale     Farm.**     Palisades.     Rockland 

County.  N.  Y. 

GIBBS,  E.  D Adv.  Director.  The  B.  F.  Goodrich  Rubber 

Co..  Akron.  Ohio 

GIBSON,  CHAS.  DANA     ....     Life  Pub.  Co..  598  Madison  Avenue,  New 

York  City 

GIBSON  FREDERIC  JAMES    .     .     General  Manager  The  Home  News,  373  East 

148th  St.,  New  York 

GIDDING.  J.  M 564  Fifth  Ave..  New  York 

GILLAM  M.  M Gillam's  Service — Business  Building  and  Pro- 
motion, 110  West  34th  St.,  New  York 

GILLROY    lAMES  P The  O.  J.  Gude  Co.  and  Poster  Advertising 

•^  Co.,  550  West  57th  St.,  New  York 

GITTINS,  GEORGE  W Treasurer,  Estey  Piano  Company,  133d  St. 

and  Lincoln  Ave.,  New  York 

GOLDBERG.  SAMUEL  W.    .     .     .     217  Broadway.  New  York  City 

GONDA.  FRANCIS  D The  Biow  Company,  Inc.,  116  West  32d  St., 

N.  Y.,  and  1833  Seventh  Ave.,  New  York 

GOOD,  HARRY  HOYT     ....     President  and  Treasurer  of  Carter  Medicine 

Company.  45  Murray  St..  New  York 

GOVE    lAY  A Assistant  General  Manager.  Realart  Pictures 

Corp..  469  Fifth  Ave..  New  York  City 

GRANDIN.  F.  C President    Grandin-Dorrance-SuUivan.    Inc.. 

New  York  City 

GREEN  CHARLES  H Indoor  Advertising.  105  West  40th  St.,  New 

York  City 

GREEN,  DR.  CHAS.  W Room  723,  Brunswick  Bldg..  225  Fifth  Ave., 

New  York 

GREENHUT.  BENEDICT  J.       .      .     Monmouth  Securities  Co.,  251  Fourth  Ave.. 

New  York 

GREENHUT,  NELSON      ....     American  Safety  Razor  Corporation,  Jay  and 

Johnson  Sts.,  Brooklyn.  N.  Y. 

GREENDLINGER,  LEO   ....     Secretary  &  Treasurer  Alex.  Hamilton  Inst.. 

13  Astor  Place,  New  York  City 

GREENLEAF.  A.  E Greenleaf  Advertising  Corporation.  516  Fifth 

Avenue,  New  York 

GRUEN,  TOBY 126-130  West  46th  St.,  New  York  City 

GUDE,  O.  J Chairman  Board  of  Directors.  The  O.  J.  Gude 

Company,  N.  Y.,  Outdoor  Advertising. 
550  West  57th  St.,  New  York 


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RESIDENT  MEMBERS— Continued 

GUNNISON,  HERBERT  F.    .     .     .     Vice-President.  Treasurer  and  Publisher  the 

Brooklyn  Daily  Eagle,  Eagle  Building, 
Brooklyn,  New  York 

GUNNISON.  STANLEY  E.     .      .      .     599  East  18th  St.,  Flatbush,  Brooklyn.  N.  Y. 

HALE,  HENRY,  Jr The  Ethridge  Co.,  25  East  26th  St..  New 

York  City 

HALLE   HI  Room  803.  Trinity  Building.  Ill  Broadway. 

'        •^'     '  New  York,  and  208  South  La  Salle  St., 

Chicago 

HALLOCK  WW Western  Newspaper  Union.  239  West  39th 

St..  New  York 

HAMILTON,  E.  PAUL      .     .     .     .     E.  Paul  Hamilton.  Inc..  North  Howard  St., 

Baltimore.  Md. 

HAMILTON,  MAYLIN      ....     42  Broadway,  New  York  City 

HAMMESFAHR.  A.  C.  G.       .      .      .     International  Magazine  Company.  119  West 

40th  St.,  New  York 

HAMMITT.  WALTER       ....     Vice-President  Frederick  Loeser  &  Co..  484 

Fulton  St..  Brooklyn.  New  York 

HANFF.  JOS.  A Hanff-Metzger.  Inc.,  95  Madison  Ave..  New 

York  City 

Warding  Herbert  B.  .  .  .  Vice-President  and  General  Manager.  Hum- 
phreys' Homeopathic  Medicine  Company. 
N.  E".  Cor.  William  &  Ann  Sts..  New  York 

HARWOOD  FRANK  W Advertising  Director.  General  CigarCompany. 

119  West  40th  St..  New  York 

HAWLEY,  JOHN  H Hawley  Advertising  Co.,   Inc.,  95  Madison 

Ave.,  New  York 

HEEX5ES,  JOB  E Hedges,  Ely  &  Frankel.  165  Broadway,  New 

York 

HEWITT,  WILLIAM  M 12  East  44th  St.,  New  York 

HEYDT.  GEORGE  F Tiffany  &  Company.  401  Fifth  Ave..  New 

York 

HEYWOOD,  ROBERT  R.  .  .  .  President  Heywood.  Strasser  &  Voigt  Litho- 
graphic Company,  26th  St.  and  Ninth 
Ave.,  New  York 

HITCH,  FREDERICK  C.       ....     Advertising  Manaaer,  Royal  Baking  Powder 

Company.  135  William  St..  New  York 

H0IX;ES,  gilbert  T Advertising    Manager.    Frank    A.    Munsey 

Company.  280  Broadway.  New  York 

HOFFBAUER,  CARL W.  J.  R.  Frutchey  &  Co.,  32  East  30th  St.. 

New  York 

HOFFMAN,  ALLAN  C.      .'    .      .      .     Secretary     Scientific     American     Publishing 

Company,  Woolworth  Bldg..  New  York 

30 


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RESIDENT  MEMBERS— Continued 

HOLDEN.  RALPH President    Calkins    &    Holden    Advertising 

Agency,  250  Fifth  Ave.,  New  York 

HOOPER,  WILL  PHILLIP     ...     The  Hooper  Service  Writing  and  Illustrating 

of  Advertising,  200  Fifth  Ave.,  New  York 

HOPKINS,  J.  M 320  West  83d  St..  New  York 

HOPKINS  NATHANIEL  R.        .      .     Manager  Sales-Oxford  Paper  Co.,  200  Fifth 

Ave..  New  York 

HOTCHKIN.  W.  R 56  Warren  Place,  Montclair,  N.  J. 

HOUSTON  HERBERT  S.  .  .  .  Vice-President  Doubleday,  Page  &z  Co.,  Gar- 
den City,  N.  Y. 

HOUSTON  ROBERT  L Vice-President  and  General  Manager,  Tabu- 
lating Machine  Company.  50  Broad  St.. 
New  York 

HUBER.  RICHARD  M Vice-President  New  York  Theatre  Program 

Corporation,  108  Wooster  St.,  New  York 

HULSCHER,  A.H 2  West  45th  St.,  New  York 

HUME  FREDERIC Executive    Secretary,    National    Publishers 

Association,  1 107  Broadway,  New  York 

HUMPHREYS.  FREDERIC  P.   .     .     156  William  St.,  New  York 

HUNTON,  M.  D Member  of  the  firm  of  Cone,   Hunton   & 

Woodman,  Newspaper  Representatives 

HUNTSMAN,  R.  F.  R President  Brooklyn  Standard  Union,  Brook- 
lyn, New  York 

HURST,  ALBERT  E John  Wanamaker,  New  York 

HUSE.  NORRIS  A 130  West  42nd  Street.  New  York 

INGERSOLL.  CHAS.  H 30  Irving  Place,  New  York 

INGERSOLL,  ROBT.  H 30  Irving  Place,  New  York 

lEZEK    lULIUS  A Advertising  Department.  James  A.  Heam  & 

•^  '-^  Son,  20  West  14th  St.,  New  York 

JOHN,  ROBERT 229  West  28th  St.,  New  York 

JONES,  WILLIAM  R Jones  &  Baker,  50  Broad  St.,  New  York  City 

lURGENS  WM.  J N.  Y.  Evening  Journal,  182  Montague  St., 

•^  Brooklyn,  N.  Y. 

31 


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RESIDENT  MEMBERS— Continued 

KATZ.  G.  R President  E.  Katz  Spl.  Adv.  Agcy..  15  East 

26th  St..  New  York  City 

KAUFFMAN.  FRANK  K.       .     .     .     Manager,  C.  M.  Palmer  New  York  Office. 

225  Fifth  Ave..  New  York 

KAUFMAN.  JOSEPH   .  .      .     Johnson  and  Jay  Sts  .  Brooklyn.  N.  Y. 

KEMPLAND.  WILLIAM  C.  Jr.  President  Atlantic  Lithographic  and  Printing 

Company.  438  West  37th  St..  New  York 

KENNEDY.  W.  J The  O.  J.  Gude  Co..  Outdoor  Advertising,  550 

West  57th  St..  New  York 

KENWORTHY.  ROBERT  J.        .      .     L.  H.  Crall  Company.  Special  Representa- 
tives. 225  Fifth  Ave..  New  York 

KLEE,  SIGMUND Elevated  Railway  and  Subway  Advertising. 

50  Union  Square.  New  York 

KLEIN.  I.  A.       ........     Metropolitan  Tower.  New  York 

KNAPTON.  JAS.  H National  Grocery  Co..  480  Montgomery  St.. 

Jersey  City.  N.  J. 

KNILL.  C.  P Knill-Burke.  Inc..  1457  Broadway.  New  York 

KNOPF.  SAMUEL 220  West  42nd  St..  New  York 

LASH.  SAMUEL Director  Lee-Lash  Company.  1476  Broadway. 

New  York 

LASSERE.  EDWARD President  Edward  Lassere.    Inc..    400  West 

23rd  St..  New  York 

LATSHAW.  S.  R. Butterick  Publishing  Co..    223    Spring  St.. 

New  York  City 

LAWRENCE.  RICHARD  W.       .     .     c/o    Printers'   Ink.    185    Madison    Avenue. 

New  York 

LEE.  CHARLES  A M.  B.  Brown  Printing  &    Binding  Co..   39 

Chambers  St.,  New  York 

LEE,  IVY  L 61  Broadway,  New  York 

LEE.  RICHARD  H Associated  Adv.  Clubs,  110  West   40th  St.. 

New  York  City 

LEITH,  S.  E Special  Representative.  200  Fifth  Ave..  New 

York 

LEWIS,  ALBERT  M J.  Walter  Thompson  Company.  244  Madison 

Ave  ,  New  York 

LITTLE.  CHARLES Vice-Pres.  R.  L.  Stillson  Co.,  461  Eighth  Ave., 

New  York 

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LIVINGSTON.  ROBERT  E.  .     .     .     Director  of  Public  Relations  and  Advertising 

Manager  Consolidated  Gas  Co.,  1  Madi- 
son Ave.,  New  York 

LOCKWOOD.  P.  V.  D H.  E.  Lesan  Adv.  Agcy..  440  Fourth  Ave. 

New  York  City 

LYNN.  PRESTON  P General   Marwiger   John   Wanamakcr.    New 

York 

LYON.  EMORY  S Charles  William  Stores.  1  Main  Street.  Brook- 
lyn. N.  Y. 

MACKAY.  JAMES H.  E.  Lesan  Adv.  Agcy..  440  Fourth  Ave.. 

New  York  City 

MAGAN.  JOHN  W Assistant  Credit  Manager,  John  Wanamakcr. 

New  York 

MALLINSON.  H.  R H.  R.  Mallinson  &  Co..  Silk  Manufacturers. 

255  Fourth  Ave..  New  York 

MANNING.  FOWLER       ....     Oriole  Ave..  Bronxville.  N.  Y. 

MARQUARDT.  OSWALD  F.       .     .     New  York  Manager  Dill  &  Collins  Company. 

419  Lafayette  St..  New  York 

McCAHILL.  CHARLES  F.     .     .     .     Vicc-Pres.   The   Tucker   Agency.    Inc..    303 

Fifth  Ave..  New  York 

McCAMPBELL,  THERON     .     .     .     Managing  Director  of  The  Merchants  Pattern 

Company.  627  West  43rd  St..  N.  Y.  C. 

McCarthy.  CORBETT  ....     Care  of  Hahne  &  Co..  Newark.  N.  J. 

McCLELLAN,  GEORGE  A.    .     .     .     President   Today  s  Housewife,    461   Fourth 

Ave.,  New  York 

McCULLOH,  J.S Vice-President  New  York  Telephone  Co..  15 

Etey  St..  New  York 

McDERMID.  W.  A Autographic   Register   Company.    Hoboken. 

N.J. 

McGOWIN.  J.  WADE John  Wanamakcr.  New  York 

McLEAN.  DAVID  J Secretary  and  Treasurer  Brooklyn  Citizen. 

Brooklyn.  N.  Y. 

MEANS.  E.  A Bristol-Myers   Co..    500   Washington   Ave.. 

Brooklyn.  N.  Y. 

MERLIN.  ANDREW  L Merlin-Keilholz  Paper  Co..   296  Broadway. 

New  York 

MEYER.  PAUL Publisher  Theatre  Magazine,  6  East  39th  St.. 

New  York 

MITCHELL.  E.  WALTER      .     .     .     2  Rector  St..  New  York  City 

MOFFIT.  SAMUEL Advertising.  25  West  4Sth  St..  New  York 

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RESIDENT  MEMBERS— Continued 

MONTAGUE,  PETER  J Advertising  Director.  Stem  Brothers.   West 

42nd  St.,  New  York 

MOORE.  THOMAS  H Associate   [director.   Bureau  of  Advertising, 

American  Newspaper  Publishers"   Asso- 
ciation. 806  World  Building.  New  York 

MORRISON,  A.  CRESSY  ....     Union  Carbide  and  Carbon  Corporation.  30 

East  42nd  St..  New  York 

MORRISON.  FRANK  E.  .    ..      .      .     Residence,  821  Prospect  Place.  Brooklyn,  NY. 

Business   Office,    1133    Broadway,   New 
YcM"k.     Advertising. 

MORTON.  WILLIAM  J President  W.  J.  Morton  Company.  200  Fifth 

Ave.,  New  York 

MULLALLY.  W.  T President  Wm.  T.  Mullally.  Inc.,  198  Broad- 
way, New  York 

MUNSEY.  FRANK  A Publisher.  280  Broadway,  New  York 

MURRAY,  JOHN  F President  and  Treasurer  John  F.   Murray 

Advertising  Agency,  598  MadiswJ  Ave.. 
New  York 

MUSSON.  GEORGE  T Treasurer  Brooklyn  Union  Publishing  Com- 
pany. 296  Washington  St.,  Brooklyn. 
NY. 

NELSON.  ROBERT  W President  American  Type  Founders  Co.  and 

President  National  Paper  and  Type  Co., 
300Communipaw  Ave..  Jersey  City,  N.  J. 

NICOLL,  DANIEL N.  Y.  Evening  Mail,  25  City  Hall  Place,  New 

York  City 

NORWELL.  HENRY  E 651  West  169th  St..    New  York  City,  and 

John  Lurie,  Inc.,  Broadway  and  58th  St.. 
New  York 

NOWLAND,  GEORGE       ....     George  Nowland.  100  Hudson  St.,  New  York 

City 

O'DONNELL,  ROGER  J Brooklyn  Standard  Union.  Woolworth  Tower. 

233  Broadway.  New  York 

O'FLAHERTY.  JAMES,  Jr.     .     .     .     Publisher.  Bronx  Home  News.  Harlem  Home 

News.  373  East  148th  St.,  New  York 

OLDS.  NAT 123  Waverly  Place.  New  York 

O'MARA.  JOHN  E O'Mara  &  Ormsbec,  Inc..  Publishers'  Repre- 
sentatives. 320  Fifth  Ave..  New  York 

OSTRANDER,  WALTER  M.       .     .     1133  Broadway.  New  York 

PALMER.  CM Newspaper  Broker,  225  Fifth  Ave.,  New  York 

PALMER.  H.  L Vice-President  and  General  Manager.   The 

H.  K.  McCann  Company,  61  Broadway. 
New  York 

34 


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RESIDENT  MEMBERS— Continued 

PALMER,  L.  B American  Newspaper  Publishers"  Association. 

World  Building,  New  York 

PARKER.  WADSWORTH       .      .      .     American  Type  Founders  Co..  300  Commu- 

nipaw  Ave.,  Jersey  City.  N.  J. 

PECK.  RALPH  B Care  of  Franklin  Simon  &z  Co..  5th  Ave.  & 

38th  St..  New  York  City 

PENNOCK,  H.  HARDCASTLE   .      .     Equitable  Bldg..  120  Broadway,  New  York 

City 

POERTNER,  WM.  C 1759  Broadway,  New  York  City  (President 

Poertner  Motor  Car  Co.) 

POPPER.  WILLIAM  C President  Wm.  C.  Popper  &  Co..    114-116 

Worth  St.,  New  York 

POST,  CARROLL  L Chairman  of  Board  Postum  Cereal  Co..  Inc.. 

366  Madison  Ave..  New  York 

PRENTISS.  GEORGE  M.       .     .     .     Bellerose.  Long  Island.  Queens  Post  Office. 

PRESBREY.  FRANK President    and    Treasurer    Frank    Prcsbrey 

Company,  456  Fourth  Ave.,  New  York 

PROSKAUER.  JOS Vice-President  Wm.  C.  Popper  &  Co..  114 

Worth  St.,  New  York 

QUIMBY.  LOUIS  S Vice-President.    Irving  National   Bank,    754 

Broadway,  New  York  City 

RANDOLPH.  ELWOOD  H.    .     .     .     I.  A.  Klein.  Metropolitan  Tower.  New  York 

RANKIN.  WILLIAM  H President  William  H.  Rankin  Company.  No.  1 

West  37th  St.,  New  York  City 

RASH,  WILBUR  J Secretary  Louis  K.  Liggett  Co..  41  East  42nd 

St.,  New  York.  NLY. 

READY.  MARTIN  C New  York  American,  Columbus  Circle.  New 

York 

REDFIELD.  CHAS.  S President  Redfield  Adv.  Agcy..  Inc.,  34  West 

33rd  St..  New  York  City 

REDMAN,  HERBERT  P.  L.  .      .      .     Advertising   Director   Saks   &   Co.,    Herald 

Square,  New  York 

REED.  RUSSELL  A President  Russell  A.  Reed.  Inc..  30  Church 

St..  New  York  City 

RESOR.  STANLEY President   J.    Walter    Thompson    Co..    244 

Madison  Ave..  New  York  City 

REYNOLDS.  FRANK  JAMES     .      .     President  Albert  Frank  &z  Company.  14  Stone 

St.,  New  York 

REYNOLDS,  WILLIAM  F.     .     .     .     Advertising    Manager,    Brooklyn    Standard 

Union,   296  Washington  St.,  Brooklyn. 
New  York 

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RESIDENT  MEMBERS— Continued 
RICHARDS.  F.  ST.  JOHN 

RICHARDS,  JOSEPH  A.  . 


RICHARDSON.  GEDRGE  B. 
RICHEY,  S.  HUNTER      . 
RIDDER.  BERNARD  H.  . 
RILEY.  WILLIAM  T.  .     . 


RITTER.  PHILIP 


ROGERS.  G.  VERNOR 


ROGERS.  JASON 


ROMER.  JOHN  IRVING  . 


ROSENBERG,  LOUIS  . 


ROULSTON.  THOMAS  H. 


SALINGER.  ARTHUR  B. 


SCARBURGH.  R.  S. 


SCHOLZ.  EMIL  MAURICE 


SCOTT.  WM.  P. 


SCRIMSHAW.  ERNEST  R. 


SEAMAN.  JOSEPH  B. 


SEIDMAN.  NATHAN  H. 


SEYMOUR.  J.  S. 


SEYMOUR.  THEODORE  P. 


SHEFFIELD,  JOSEPH  B. 


Manager   Eastern   Office   St.    Louis   Globc- 
E^mocrat.  410  Tribune  Bldg..  New  York 


President  Joseph  Richards  Co.,  9  East  40th 
St..  Niew  York  City 

Vice-Pres.  and  Adv.  Mgr..  Life  Publishing 
Co..  17  West  31st  St..  New  York  City 

Care  of  J.  Walter  Thompson  Co..  244  Madi- 
son Ave..  New  Ycwk  City 

Staats  Herold  Ccwporation,  22  North  William 
St..  New  York  City 

Credit  Manager,  John  Wanamaker.  New  York 


.     Philip  Ritter  Co.,  Inc.,  185  Madison  Ave., 
New  York  City 

.     General  Manager  New  York  Tribune.  New 
York  City 


Publisher  The  Globe.  73  Dcy  St..  New  York 


President  Printers*  Ink  Publishing  Company, 
185  Madison  Ave.,  New  York 

Keystone  Tire  &  Rubber  Co.,  Inc. 
Keystone  Bldg..  New  York  City 

568  First  St..  Brooklyn.  N.  Y. 


Secretary  I.  B.  Kleipert  Rubber  Company, 
725  Broadway,  New  York 

George  C.  Lee  &  Co.,  Brokers,  26  Beaver  St.. 
New  York 

World  Wide  News  Association.  1  West  34th 
St..  New  York  City 

Tracy-Parry  Co..  Inc..  347  Fifth  Ave..  New 
York  City 

Walter  J.  Schmidt  Company.  30  Broad  St., 
New  YcM"k 

Care  of  Seaman  Paper  Co..  200  Fifth  Ave. 
New  York 

Prcs.  &  Gen.  Mgr.,  American  AssociaticHi  of 
Foreign  Language  Newspapers,  30  East 
23d  St.,  New  York 

315  West  77th  St..  New  York  City 


.     68  Montague  St.,  Brooklyn.  N.  Y. 

.     Abraham  &  Straus.  Inc..  Brooklyn.  New  York 

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RESIDENT  MEMBERS— Continued 

SHELDON.  BUTLER 161  Madison  Ave.,  New  York 

SHERMAN.  GEORGE  C 116  West  32nd  St.,  New  York  City 

SINGER.  AARON  H Adolph    Lewisohn    &    Sons.    61    Broadway. 

New  York  City 

SLOAN.  ALFRED  P..  Jr Vice-Pres.  General  Motors  CorpcMtition,  224 

West  57th  St..  New  York 

SMITH,  COLONEL  CLARENCE  W.    5  8  Lookout  Road,  West  Mountain  Ukes.  N.J. 

SMITH,  FRANK  G Smith.  Storgis  &  Moore,  Inc..  1457-63  Broad- 
way. New  York 

SMITH.  LESTER  B Sales  Manager  Broadway  Subway  and  Home 

Borou^  Car  Advg.  Co.,  67  Liberty  St., 
New  York  City 

STEIN.  DR.  FRANK  J 20-26  Grand  St.,  New  York  City 

STICKLEY,  J.  G Member  of  L.  and  J.  G.  Stickley  Company, 

6  East  39th  St.,  New  York 

STOKES.  HOWARD  G Prizma,  Inc..  71  West  23rd  St..  New  York 

City 

STORM.  JULES  P 120  West  41st  St..  New  York  City 

STORRS,  FRANK  V New  York  Theatre  Program  Corporation,  112 

Wooster  St.,  New  York 

STOUT.  CHARLES  TABER  .     .     .     17  Cedar  St.,  New  York  City 

STRASBURGER,  ALBERT  F.     .     .     John  Wanamaker.  New  York 

STRAUS.  JESSE  ISIDOR       .     .     .     R.H.Macy&  Co..  Inc.,  Herald  Square,  New 

York  City 

SULLIVAN.  GEO.  L Grandin-Dorrance-Sullivan,    Inc.,   130  West 

42nd  St.,  New  York 

SULLIVAN.  JOHN  A President  O'Flaherty's  N.  Y.  Suburban  List. 

225  West  39th  St.,  New  York  Qty 

TERBELL.  HENRY  S The  Equitable  Life  Assurance  Society,  120 

Broadway,  New  Ywk 

THOMPSON,  WILLIAM  J.    .     .     .     615  West  43rd  St..  New  York 

THOMSON.  WILLIAM  A.      .     .     .    Director  Bureau  o(  Advertising.  American 

Newspaper  Publishers' Association.  World 
Bldg.,  New  York 

TOWNE.  MILTON Vice-President  Joseph  Richards  Co..  9  East 

40th  St..  ^4cw  York  City 

TRIER.  RALPH President  New  York  Theatre  Program  Corp., 

1 10  Wooster  St.,  New  York 

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RESIDENT  MEMBERS— Continued 

TRIMM.  FRED  B Manager  of  Local  Advertising.     New  York 

Evening  Journal.    2   Columbus    Circle, 
New  Ywk 

TUCKER.  W.  G..  Jr President  The   Tucker  Agency.     Inc..      303 

Fifth  Ave..  New  York 

ULLMAN.  JAMES  A Vice-President    Sigmund  Ullman  Company, 

Park  Ave.  and  146th  St.,  New  York 

VAN  BRUNT.  J.  A President.  J.  A.  Van  Brunt  &  Co..  Inc..  114 

John  St..  New  York 

V<X5EL.  MILTON  J Advertising  Manager.  Bonwit  Teller  &  Com- 
pany. Fifth  Ave.  and  38th  St..  New  York 

WALEX).  RICHARD  H City  Club  of  N.  Y..  55  West  44th  St..  New 

York  City 

WALKER,  WALTER  EX)UGLAS     .     Advertising  Department   John  Wanamakcr, 

New  York 

WARD,  ARTEMAS Street  Car  Advertising,   SO    Union  Sqviarc. 

New  York 

WARREN.  NORTHAM     ....     114  W.  17th  St..  New  York  City 

WATERMAN.  FRANK  D.      .     .     .     L.  E.  Waterman  Company.  191  Broadway, 

New  York 

WATSON,  THOMAS  J Computing-Tabulating-Recording  Company. 

SO  Broad  St..  New  York 

WHITE.  A.  D D.    Sc..    The    Hoffmann  La  Roche  Chem. 

Works.  19  Cliff  St..  New  York  City 

WHITE    lAMES Associated  Dry  Goods  Corporation  of  New 

•^  York.  18  W.  39th  St..  New  York 

WHITMAN  RUSSELL  R.      .     .     .     New  York  Commercial.  38  Park  Row.  New 

York  City 

WILEY  LOUIS Business  Manager  New  York  Times.  Times 

Annex.   229  West  43rd  St..  New  York 

WINTER,  HARRY  C 603  West  140th  St.,  New  York  City 

WOOD,  BENJAMIN 39  West  19th  St..  New  York  City 

WOOD,  HARVEY  C Vice-Pres.    and    Gen.    Eastern    Mgr..    The 

Reuben  H.  Donnelley  Corporation.  227 
FultcMi  St..  New  York 

WOOD.  RICHARD  S New  York  Globe.  73  Dey  St.,  New  York 

WOODWARD,  WM.  G New  York  World,  Park  Row.  New  York  City 

WRIGHT.  EBEN  B Vice-President   Dexcar  Trading  Co.,    82-84 

Broad  St..  New  York 

ZOBIAN,  JAMES Hartsdalc,  N.  Y. 

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NON-RESIDENT  MEMBERS 

ADAMS,  WILLIAM  ARTHUR.  Jr.  .     Pierce  Building.  St.  Louis.  Mo.    Res.  5893 

Page  Blvd..  St.  Louis.  Mo. 

ALWARD.  C.  F Pi^ident  Alward  Motor  Corporation.    261 

Central  Ave  .  Rochester,  N.  Y. 

ANDERSON.  S.  VICTOR  ....     International  Displays  Co..  328  Chestnut  St., 

Philadelphia.  Pa. 

ARMSTRONG,  F.  WALLIS    .     .     .     16th  and  Locust  Sts..  Philadelphia,  Pa. 

ASHCROFT,  R.  W P.  O.  Box  No.  20.  Montreal.  Canada 

AUTH,  H.  J Business  and  Advertising  Manager,  The  Star- 
Eagle,  Newark,  N.  J. 

AYERS.  B.  B American  Steel  &  Wire  Co..  208  S.  La  Salle 

St..  Chicago,  III. 

BALDWIN.  PHILIP  H Advertising    Manager    The     Sunday    Call. 

Newark.  New  Jersey 

BARBER.  JOHN  WESLEY    .     .     .     J.  W.  Barber  Advertising  Agency.  Boston; 

Home  Address.  66  Summit  St..  Newton, 
Mass. 

BARNES.  A.  J Shepard  Electric  Crane  &  Hoist  Co..  Montour 

Falls.  N.  Y. 

BOICE.  HUGH  K Critchfield  &  Co..  Brooks  Bldg.,  Chicago,  111. 

BLOCH,  JESSE  A Bloch  Bros.  Tobacco  Co.,  Wheeling,  W.  Va. 

BRAMLEY,  HERBERT  W.    .     .     .     Sibley,  Lindsay  &  Curr  Company,  250  Main 

St.  East,  Rochester.  N.  Y. 

BROWN,  HAROLD  McD.       .     .     .     Corona  Typewriter  Co..  Inc.,  Groton.  N.  Y. 

BROWN.  HENRY  C Victor  Talking  Machine  Company.  Camden, 

N.J. 

BURPEE.  DAVID Seeds  That  Grow.  485  North  Fifth  St..  Phil- 
adelphia, Pa. 

BURPEE,  W.  ATLEE.  Jr  ....     485  North  Fifth  St.,  Philadelphia,  Pa. 

CHALMERS,  HUGH 25  Parsons  St.,  Detroit.  Mich. 

CECIL,  JAMES  M Cecil,  Barreto  &  Cecil,  Inc..  Richmond,  Va. 

CLARKE.  ROBERT,  Jr The  Petroleum  Iron  Works  Company,  Sharon, 

Pa. 

CONLAN,  WALTER President  Crescent  Ink  &  Colcx-  Company. 

412  Vine  St..  Philadelphia,  Pa. 


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NON-RESIDENT  MEMBERS— Continued 
COUNTWAY.  FRANCIS  A.    .     .     .     President  Lever  Bros.  Co..  Cambridge.  Mass. 

CORY.  HARRIS  L Champion  Spark  Plug  Co..  Toledo.  Ohio 

CURTISS.  GLENN  H The  Curtiss  Engineering  Corporation.  Garden 

City.  Long  Island 

DALLIS.  ERNEST  E Johnson-Dallis  Co..  Atlanta.  Ga. 

DEEDS.  EDWARD  ANDREW  .  .  President  Delco-Light  Company  and  Presi- 
dent Smith  Gas  Engineering  Company. 
Moraine  Farm.  Dayton,  Ohio 

DERRICK.  PAUL  E The  Paul  E.  Derrick   Advertising  Agency, 

Ltd..  110.  Saint  Martin's  Lane.  Lwidon, 
W.  C..  England 

DEUTSCH   JOSEPH President  Edwards  &  Deutsch  Lithographing 

•  -^  Co..  2320  Wabash  Ave..  Chicago 

DEUTSCH.  PERCY  L The  Brunswick  Balke  CoUender,  623  Wabash 

Ave.,  Chicago.  111. 

DE  WEESE.  TRUMAN  A.     .     .     .     Director  of  Publicity  The  Shredded  Wheat 

Company.  143  Oakland  Place.  Buffalo. 
N.  Y. 

DIBERT.  HERBERT  M W.  &  L.  E.  Gurley,  514  Fulton  St..  Troy ,  N.  Y. 

DOLE.  CHARLES  T.    .     .     .     .     .     Manager  of  Sales.    Champion  IntematitMUil 

Company,  Lawrence,  Mass. 

DRAKE.  ALLEN  N Wylie  B.  Jones  Agency.  310   Niagara    Life 

Building.  Buffalo.  N.  Y. 

DREYFUSS.  LEONARD    ....     President  United  Advertising    Corporation. 

27  Treat  Place.  Newark.  N.  J. 

FELLOWS.  R.  N Addressograph  Co..  Chicago.  111. 

FETTINGER.  THEODORE  S.     .     .     Kinney  Building,  Newark,  N.  J. 

FOSTER  WILLIAM  E Vice-President  and  Manager  Julius  Mathews 

Special  Agency.  1   Beacon  St.,  Boston. 
Mass. 

FRAILEY.  LEN.  M General  Advertising.  Box  65.  Camden.  N.  J. 

GARSTIN  BERT Business  Manager  Louisville  Courier- Journal 

and  Times.  Louisville.  Ky. 

GIMBEL.  ELLIS  A Gimbel  Brothers.  Philadelphia    New    York 

and  Milwaukee;  Market  and  Nmth  Sts., 
Philadelphia.  Pa. 

GOLDSMITH.  ARTHUR  H.   .     .      .    Advertising    Writer     Vice-President.    John 

Lewis  Childs.  Floral  Park,  L.  I. 

40 


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NON-RESIDENT  MEMBERS— Continued 

GREENE,  LAWRENCE  R.     .      .      .     Tuckett,  Ltd.,  Hamilton,  Canada. 

HANTsIOCH  LOUIS Business   Manager    Sunday    Call,    Newark. 

N.J. 

HAWS.  R.  CALVERT Baker- Vawter  Co.,  Benton  Harbor,  Mich. 


HAWKINS,  ARTHUR  E. 


Greenleaf    Company,    41    Mt.    Vernon    St., 
Boston,  Mass. 


HOLMES,  GEO.  R 135  Garrison  Ave.,  Jersey  City.  N.  J. 


HUMPHREY,  HENRY  BAUER 
IRWIN.  MAJOR  W.  W.  SODIN 


President  H.  B.  Humphrey  Company  Adver- 
tising, 581  Boylston  St.,  Boston.  Mass. 

.     Canadian  Military  Institute.  University  Ave. 
Toronto,  Canada 

.     J.  J.  Hockenjos  Co.,  829  Broad  St.,  Newark, 
N.J. 

KENNEDY,  RICHARD  OAKLEY  .     Cluett  Peabody  &z  Co.,  Inc.,  Troy,  N.  Y. 


JAGLE,  GEORGE  W. 


KETTERER,  G.  THEOEX)RE 


KILMER.  WILLIS  SHARPE 


Ketterlinus      Lithographic       Manufacturing 
Company,  Philadelphia,  Pa. 

Advertising  Agent,  Binghamton.  N.  Y. 


KNOTT,  HENRY President  Henry  Knott,  Inc.,  739  Boylston 

St.,  Boston,  Mass. 

KOENIG,  ALBERT  S Superintendent  Christian  Feigenspan,    New- 
ark, N.  J. 

KRAMER,  H.  L President    Eatonic    Remedy    Co..  1018    S. 

Wabash  Ave.,  Chicago,  III. 

LA  BEAUME,  E.  I Hercules  Powder  Co.,  Wilmington.  Del. 


LEITNER,  DR.  GEORGE  A. 


LORD  LEVERHULME     . 


•  • 


Piermont-on-Hudson,  New  York 


Port  Sunlight,  The  Hill.  Hampstead,  London. 
and  Lews  Castle,  Stomoway 


LYONS.  J.  THOMAS Foreign    Advertising    Manager.    The    Sun. 

Baltimore.  Md. 


MARSTON.  HOWARD  F. 


General   Manager   Mercantile    Corporation, 
U.  S.  Stamped  Envelopes.  Dayton.  Ohio 


MclNNERNEY,  THOS.  H.      .      .      .     Hydrox   Company.    2400   Lake   Park  Ave.. 

Chicago,  111. 

McLAUTHLIN.  W.  H Adv.  Mgr..  Walter  Baker  &  Co.,  Ltd.,  Dor- 
chester. Mass. 

MOHR  HOWARD  K Adv.  Mgr.,  Philadelphia  Electric  Co.,   10th 

&  Chestnut  Sts..  Philadelphia,  Pa. 


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NON-RESIDENT  MEMBERS— Continued 

MURRAY.  JAMES  T Advertising  Manager.  Standard  &  Mercury. 

New  Bedford.  Mass. 

MYERS,  JOHN  F 25  Myrtle  St..  Rutherford.  N.  J. 

NEWTON.  D.  G Hotels  Statler  Co..  Inc.,  Buffalo.  N.  Y. 

NOLLEY  RALPH  F President  Nolley  Advertising  Agency.   3040 

St.  Paul  St.,  Baltimore,  Md. 

OCONNELL,  PATRICK  A.    .      .      .     President  E.  T.  Slattery  Co..  154 Tremont  St., 

Boston,  Mass. 

PATTERSON,  JOHN  H National  Cash  Register  Company,  Dayton. 

Ohio 

PERNICE  M.  L..  Jr Vice-Pres.  &  Director  of  Service,  The  Procter 

&  Collier  Co..  Cincinnati.  Ohio 

PIERCE.  ROBERT  F.  Y.  D.D..  .     .     1220  Lenox  Ave..  Plainfield.  N.  J. 

POOLEY,  EDWARD  F President  Pooley  Furniture  Co .   Inc..   16th 

St.  and  Indiana  Ave.,  Philadelphia,  Pa. 

POTSDAMER.  JOSEPH  S.     .     .     .     Ketterlinus      Lithographic      Manufacturing 

Company,   405   Arch  St.,   Philadelphia, 
Pa. 

POWERS  CHARLES  EUGENE       .     Advertising   Manager,    American   Wholesale 

Corporation,  Baltimore  Bargain  House. 
Baltimore,  Md. 

RAY  E  LANSING President,  Editor  and  General  Manager,  St. 

'     ■  Louis  Globe-Democrat,  St.  Louis,  Mo, 

RUTHERFORD,  W.  O Vice-President   in  Charge   of  Sales.   B.   F. 

Goodrich  Co.,  Akron.  Ohio 

SANDLASS.  L.  A Advertising   Agent,    217    W.    Saratoga    St.. 

Baltimore,  Md. 

SCHENCK.  LEWIS  R V.    P.    Hedstrom-Gorenck    Coal    Co..    Old 

Colony  Bldg..  Chicago,  111. 

SCHUMACHER,  F.  W Capitalist.   750  East  Broad  St..  Columbus. 

Ohio 

SHELDON.  ARTHUR  FREDERICK     920  North  American  Bldg.,  Chicago,  111. 

SHUEY.  EDWIN  L 204  Central  Ave.,  Dayton.  Ohio 

SHUMWAY,  FRANKLIN  P.        .     .     President  Franklin  P.   Shumway  Co..   453 

Washington  St..  Boston.  Mass. 

SMITH  E.  E Vice-President  and  Treasurer  Meriden  Morn- 
ing Record,  Meriden,  Conn. 

SPAHR.  G.  W Computing    Scale    Company    of    America. 

IDayton.  Ohio 

42 


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NON-RESIDENT  MEMBERS— Continued 
SPICER,  JOHN  T Thermoid  Rubber  Co..  Trenton.  N.  J. 

SPILLAN.  JAMES  J.  D Assistant  Advertising  Manager.  Sun  Com- 
pany. 1204  Finance  Building,  Phila- 
delphia, Pa. 

STIBBS.  HARRY  G Carnation  Milk  Prod.  Company,  1060  Stuart 

Building,  Seattle.  Wash. 

SUMNER.  G.  LYNN International  Correspondence  Schools.  Scran- 
ton.  Pa. 

TALMAEXIE.  HARRY  S.        ...     The  Toledo  Blade.  Toledo.  Ohio 

THAYER.  JOHN  ADAMS      .     .     .     Longlands,  Westport,  Conn. 

THOMAS,  HARVEY Supervisor  of  Publications,  Prudential  Insur- 
ance Co..  Newark,  N.  J. 

THOMPSON.  FREDERICK  I.    .     .  The  Register,  Mobile.  Ala. 

TUFTS,  FRANK  E 22  Melrose  Place,  Montclair,  N.  J. 

TWEED,  RALPH  E 1718  Cherry  St.,  Philadelphia,  Pa. 

VAN  NOSTRAND,  A.  G 1  Main  St.,  Fairhaven,  Mass. 

WARD,  CHARLES  B Editor  The  Liberty  Register  Co.,  Liberty. 

N.Y. 

WESTFALL.  E.  A Boston  American,  Boston.  Mass. 

WHEELER,  HARRY  A Treasurer  The  Barta  Press,  209  Massachusetts 

Ave..  Cambridge,  Mass. 

WHITE.  ARTHUR  D Swift    &    Company,    Union    Stock    Yards, 

Chicago,  111. 

WHITE,  GEORGE  R President  Potter  Drug  and  Chemical  Cor- 
poration, 129  Medford  St.,  Maiden,  Mass. 

WOOD,  ALLEN  H President  Wood,  Putnam  &z  Wood  Co.,  178 

Tremont  St.,  Boston,  Mass. 

WOODWARD.  J.  B Advertising   Manager,    The   Chicago   Daily 

News,  Chicago.  III. 

WRIDE.  GEORGE Sydney.  Australia 

WYCKOFF,  E.  G ^Retired).    Advertising  Agent,  Ithaca,  N.  Y. 

« 


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FACTURED BY  THE  DAVID  J.  MOLLOY  CO. 
CHICAGO -NEW    YORK  -  CLEVELAND 


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0041418190 


END  OF 
TITLE 


